Dorma Luxury Faux Fur is part of Dorma's new Purity lifestyle collection of simple luxury bedding and accessories, with each piece made to Dorma's impeccable quality standards. Natural finishes and a timeless neutral colour palette have been carefully selected throughout the collection to bring a sense of calm and tranquillity to your home.The Dorma Purity Luxury Faux Fur rug pairs a deep 5cm pile with natural shades, for a luxe Faux look. In densely woven Polyester the Dorma Purity Luxury Faux Fur is easy to care for with minimal shedding. We love using Faux Furs to add a touch of luxe to cosy spaces.This is a machine-made rug. When opening, re-roll your rug pile out and leave in a warm room for 24 hours before putting in place, this will help to reduce wrinkles and curling from packing. A small amount of fibre loss is normal on a new rug. Do not pull any loose threads, please cut them carefully with scissors to remove. Avoid prolonged exposure to direct sunlight as this may cause fading of the colour. Turn your rug regularly to ensure even wear and reduce pressure marks from furniture. Before using any cleaning products on your rug, test on an inconspicuous area first to ensure it does not affect the colour. Clean spills immediately by blotting with a clean dry white cloth - do not rub as this may stain the fibres. Vacuum your rug regularly to remove everyday dirt, we recommend the use of a suction type vacuum cleaner as a rotating vacuum brush can cause damage to the pile surface. We recommend the use of an anti-slip mat beneath your rug to prevent it from slipping and sliding out of place. Latex is used on the back of this rug. Please do not leave babies or young children unsupervised on this rug.