This leading Steel electric heated towel rail is constructed in a vertical format with 10 sections. It sports an on-trend Anthracite colour and Matt - RAL 7016 finish, and will fit effortlessly into your bathroom, en-suite or cloakroom with its minimal 500mm width and 600mm height, projecting no more than 91.5mm from the wall. It's compact, elegant and very easy to install and maintain. The weight is a reassuringly robust 6kg, and the bars have a diameter of 22mm, so you can rest assured of the unit's durability. Rooms where it isn't practical to plumb a heated towel rail into the central heating are ideal locations for an electric towel rail.

This Trade Direct electric towel rail gives you the choice between a standard configuration and a smart one. The standard option uses a 300w heating element with a simple on/off switch. The smart one uses a 300w heating element which does the same, with the inclusion of a control for adjusting the temperature the towel rail heats to. It's an efficient unit, generating an element output of 300 watts of heat at full capacity. Our price is £195.25, which is £84.10 less than the RRP, and there is a generous guarantee of 15 year (towel rail) - 2 year (element) for your peace of mind.