The Trade Direct brand has a reputation for producing quality products, and this stunning Anthracite electric heated towel rail is another success. Crafted from the finest Steel, this powerful heated unit yields an impressive element output of 300 watts of heat. It is built to last, weighing 6kg without making any style concessions with a stunning Matt - RAL 7016 finish. The height is 600mm, matched by the 600mm width for a compact unit, and it projects 91.5mm from the wall. The vertical design incorporates bars with a diameter of 22mm, and 10 sections comprise the whole. It's ideal for any room where a towel rail would be difficult/expensive to plumb into the central heating.

Trade Radiators prides itself on delivering versatility for customers, so this unit can be supplied in 2 formats. There is the standard option, with its 300w heating element, for customers who need nothing more than a basic on/off control. Alternatively, there is the smart thermostatic option, which also offers a control to adjust the rail's temperature. The smart heating element has a wattage of 300w. Buy it for £200.50 and you'll save £85.80 off the RRP. The guarantee is 15 year (towel rail) - 2 year (element), and you can get next-day delivery when you order before 2pm.